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Easter Relaxation

Cannes 24 February 2004   
  • T-Mobile roaming prices to start from 59c or 59p in most markets
  • Discounts of up to 33% in some markets
  • Continue to focus on simpler, worry free tariffs

T-Mobile today announces special Easter discounts of up to 33% on its international roaming prices for customers calling home when abroad.  

The promotional offer will run from 1st March until 30th April 2004, benefiting customers travelling during the Easter holiday period. Discounts apply to T-Mobile pay monthly customers in Austria, the Czech Republic, Germany, and the UK, who are travelling within Europe and the United States.

This follows T-Mobile's introduction of its Relax tariff range, simplying tariffs and ensuring good value for customers.  It aslo follows the success of a similar promotion over the Christmas period

Nikesh Arora, Chief Marketing Officer at T-Mobile, commented: " T-Mobile 'Relaxed' continues to fulfil its promise of attractive, simple and transparent pricing.  Our customers know " it's ok to call" , whether they are at home or abroad.  More than one-third of our postpay customers are active international roamers. The latest international tariff promotion is part of a our strategy to encourage voice value."

Country roaming rates*

Austria Germany Czech Republic UK
Normal roaming price per min 79c 89c 19kc 69p
Special Easter price per min 59c 59c 15kc 59p

In Austria and Germany, for a one-off activation fee of €4.95, customers are able to make calls to their home country when abroad at a fixed price of just 59c per minute at all times. Local calls within the destination country are charged at the same discounted rate. 

Customers can save up to 50% using this new tariff option, which is also applicable on any network the customer is using or calling in most European countries.  To activate the offer, all customers need to do is call T-Mobile Customer Services in their country.

In the UK and Czech Republic, current customers on the WorldClass tariff will be entitled to discounts on the existing option.

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