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T-Mobile continues to lead the way with BlackBerry services

  • BlackBerry Connect available on T-Mobile MDA III

  • T-Mobile BlackBerry customers to get free roaming abroad until 31st October 2005

  • T-Mobile announces new BlackBerry price promotion for business customers

London, UK – 6 October 2005: T-Mobile, one of the largest suppliers of BlackBerry® wireless devices and services worldwide, today announced the availability of BlackBerry Connect™ on its MDA III Microsoft Pocket PC.

BlackBerry Connect, developed by Research In Motion (RIM), extends the benefits of BlackBerry services to mobile phones and handsets from leading manufacturers.
T-Mobile users will enjoy the benefits of BlackBerry connectivity, whilst retaining the functionality and attributes of the multi-faceted T-Mobile MDA III device.

For enterprise customers, BlackBerry Connect enables secure, push-based access to email and up-to-date calendar information with support for Microsoft® Exchange and IBM Lotus® Domino®. For smaller businesses and individuals, BlackBerry Connect allows MDA III users to access up to 10 different email accounts including their business accounts and many popular ISP email accounts.

A recent survey of IT and communications professionals in the UK, conducted by T-Mobile and Rhetorik confirms the popularity of the BlackBerry phenomenon with a fifth (18%) of organisations responding to the survey noting that between 21% and 50% per cent of its senior managers were already using the device. Furthermore, 29% of organisations had more than 50% of senior management using BlackBerry wireless devices. Of non-users, 31% were likely or very likely to consider using BlackBerry within their organisations within the next 12-18 months. The addition of the T-Mobile MDA III with BlackBerry Connect now offers those organisations a wider choice of devices.

For consumers, the BlackBerry email service used with the MDA III costs just £10 per month for all inclusive usage (with a fair use policy) when used with a voice price plan. For those customers just wanting to use the device for email usage, the cost is £17 per month for all-inclusive usage.

In support of the new service for the MDA III, T-Mobile is offering its BlackBerry customers free email roaming until the 31st October 2005.

Simon Ainslie, Director of Sales, T-Mobile UK commented: “T-Mobile is striving to lead the way with its BlackBerry service, continuing to offer customers a convenient way to pick up their information where they want it, when they want it and how they want it.

T-Mobile is committed to simple, seamless communications for everyone and with the addition of BlackBerry Connect on the MDA III, we are offering more choice and increased flexibility to our customers.”
 

1 In March 2005 T-Mobile conducted a research project in association with Rhetorik to provide greater insight into the attitudes, usage patterns and plans/adoption intentions of customers with respect to BlackBerry as well as other handheld mobile communications technologies throughout the UK.  The target respondents consisted of IT and communications department decision makers. In total, a sample of 1666 respondents was
targeted. The research was conducted amongst all vertical markets and targeted organisations of all sizes.

In addition, for business customers, T–Mobile is launching a new BlackBerry pricing promotion called ‘Business Relax Dual’, which is available exclusively through T-Mobile’s Business Partner channel until 30th November 2005.  The promotion is tailored for business customers who want one device for all their communications needs. Coupled with a robust voice package, the device offers an communications service that meets the needs of most business people on the move. For just £45 per month, customers receive 400 Relax minutes and 50MB for BlackBerry email usage as well as internet browsing. (Relax minutes can be used for calling any UK network any time of the day.) Business customers can call 0800 587 0024.


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T-Mobile
T-Mobile Press Office
Laura Smith       Tel:       +44-(0)7017 150 150
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About T-Mobile
T-Mobile International is one of the world’s leading companies in mobile communications. By Q3 of 2004, more than 109 million people were using the mobile communications services provided by companies in which T-Mobile or Deutsche Telekom have a majority or minority stake. And all that over a common technology platform based on GSM, the world’s most successful digital wireless standard. This also makes T-Mobile the only mobile communications provider with a seamless transatlantic service.

T-Mobile also is partner of FreeMove, an alliance formed by four of Europe’s leading mobile companies - Orange, Telefónica Móviles, TIM (Telecom Italia Mobile) and T-Mobile – to help their customers communicate as easily while travelling abroad as they do at home.

For more information about T-Mobile International, please visit www.t-mobile.net

About Business Relax Dual
-Business Relax Dual is subject to a 24-month minimum term contract, business registration and credit check
-Voicemail is free in the UK
- Inclusive minutes are to local, national and all UK mobile networks and do not include calls to local and national toll rate services (e.g. to 0845 or 0870 numbers)

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

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